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Author Archives: Randy Martinsen

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Leadership vs. Management

Randy Martinsen Posted on March 7, 2017 by Randy MartinsenMarch 7, 2017

In his book “The Seven Habits of Highly Effective People”, Dr. Steven R. Covey said, “Leadership is not management. Leadership has to come first. Management is a bottom-line focus: How can I best accomplish certain things? Leadership deals with the … Continue reading →

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Posted in Philosophy | Leave a reply

20 Habits of Highly Successful People

Randy Martinsen Posted on January 24, 2017 by Randy MartinsenFebruary 13, 2023

I recently came across a photo on social media that said “The 20 Habits of Eventual Millionaires” by James Altucher. The article then proceeded to list 18 habits that I agree with partially so I wanted to borrow the idea … Continue reading →

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Posted in Business, Connections / Relationships, Leadership Development, Marketing | 1 Reply

Marketing Tools

Randy Martinsen Posted on December 19, 2014 by Randy MartinsenDecember 19, 2014

In my previous articles I have written about creating a strategic marketing plan that includes generating leads for non-defined and defined target markets. It must also include using marketing tools that continue to educate your prospects and customers after you … Continue reading →

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Posted in Business, Marketing | Leave a reply

Return on Your Marketing Investment

Randy Martinsen Posted on November 18, 2014 by Randy MartinsenNovember 18, 2014

Rich Harshaw, the author of “Monopolize Your Marketplace,” says, “Any dollar spent on advertising and marketing should come back to you — and bring some friends with it.” So let’s take a few minutes and talk about how to figure … Continue reading →

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Posted in Business, Marketing | Leave a reply

Leadership – ‘The Slight Edge’

Randy Martinsen Posted on November 4, 2014 by Randy MartinsenJune 12, 2019

The primary difference between good marketing and great marketing is leadership. There are hundreds of good books written on leadership. I’ve read most of them and can recommend specific books to help others on their path to learn great leadership … Continue reading →

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Posted in Business, Favorite Reads, Leadership Development, Philosophy | Leave a reply

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